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How to Write a Self-Review That Lands You the Promotion

August 17, 2026

Erica Anderson Rooney
Erica Rooney smiling with a microphone in hand

Hey there!
I'm Erica Rooney

I'm an ex corporate girl, turned founder, and 2x bestselling author, and I help women get into positions of power - and STAY there - without burning out.

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How to Write a Self-Review That Lands You the Promotion

It is review season, which means you are about to sit down and try to describe everything you accomplished this year without sounding like you are bragging. Erica has read thousands of these from the other side of the desk as a chief people officer, and here is the blunt version: if you leave it to your leader to remember what you did, you will come up short.


Start with a blank page and list the big wins, the ones that come to mind immediately. Then, for each one, write what made it work and what you had to solve along the way. Did you implement a new system on a brutal deadline? Pull a red project back into the green? Grow sales in a market everyone had written off? Detail the challenge and how you handled it.


Then do the part almost everybody skips. Connect the win to the company. I successfully implemented a new system is forgettable. I led my team through a new system integration that reduces manual entries, decreases errors and increases the accuracy of revenue predictability is a completely different sentence about the same work. Same with the rescued project: name that it could lead to additional sales contracts for the next five years, say you met with the client biweekly, and paste the stakeholder's kudos in underneath.


From there, four more moves. Detail your leadership, and if you are an individual contributor, write about who you mentored, trained or advised, because leaders want to see you operating outside your own bubble. List an area where you are growing and tie it to the role you want next, framed as what you are doing about it. Tie your work back to the company's mission and core values, which is extra and is exactly why it works. And own your shortcomings as opportunities, because leaders expect some failure and what they are reading for is what you learned.


Last, say where you want to go. Erica sees women hesitate to admit they have never owned a P&L, as if naming the gap will taint them. It does the opposite. When you say it out loud, your leader can put you in the rooms you were not in before, which matters when LeanIn.Org and McKinsey's Women in the Workplace 2025 report still finds only 93 women promoted to manager for every 100 men. Nobody is going to advocate this well for you. Write the review like the person who already has the next job.

TRANSCRIPT:

Erica: Hey, girl. By now, you know I have Her Collective, my online community for ambitious women who are done doing it alone. Her Collective is for the women who are smart, capable, and driven, but they find themselves stuck on the sticky floors like self doubt, burnout, and waiting for permission that quite honestly never comes. Inside HER, you get more than motivation. You get real support, real strategies, and real momentum. We work on things like clarifying what you want now and what's coming next, building confidence without burning yourself out, navigating hard conversations, career moves, and leadership moments with clarity, and surrounding yourself with women who actually get it. This isn't about hustling harder. It's about moving intentionally with the right tools and the right people in your corner. If you're ready to stop spinning, start choosing yourself, and build a career in life that actually feels aligned, I'd love to welcome you inside her collective. You can learn more and join us at www.joinhercollective.com. Because honestly, girl, you were never meant to do this alone. The year is closing out, and you are likely heading straight on into performance review season. If you have not already, you know, that fun exercise that you have to do in corporate America, where you think about all of the amazing things that you've done, but at the same time, you try not to brag too much or sound overly confident for fear of coming off a certain way? Today, I'm gonna put my cheap people hat on for you and walk you through all the things that you want to make sure you include on your review so that you can wrap up 2022 with confidence, impress your leadership, and set yourself up for that next level position or raise. Now let's dive in. First, I want you to get a blank sheet of paper and list out all of your big wins. These should be the things that you can easily think of that come straight away to your mind that were huge projects or accomplishments that you were able to knock out this year. I highly recommend that if you don't already do this, that you keep a review folder for yourself so that you don't have to dig through the cobwebs of your memory every year come review time. You can simply open up this folder and then just copy and paste all of the big wins straight on over into your review. You're gonna want to write out what you did that made that project, that big win a success. Map out the challenges that stuck out to you and how you resolved them. Did you implement a new system under a tight deadline? Did you pull a project out from in the red zone by working with a client for a creative solution? Did you increase net new sales in a market that was thought to be tapped out? Whatever the big win is, detail it out and also detail out the challenge, but you're not done yet. The critical part is to then write out how that win impacted the company. I really want you to think about how did the company win. So let's take that new system that you implemented as an example. You could say, I led my team through a new system integration that will reduce manual entries, decrease errors, and increase the accuracy of revenue predictability. Now that sounds a whole heck of a lot better than just, I successfully implemented a new system. You see how that last piece that I added on about revenue predictability impacts the entire company? Another example might be pulling a project out from the red. Now you could put that just plain Jane boring. I pulled a project out from the red. Or you could write, I inherited the project x y z after the lead resigned. This project, if it went well, had the potential to lead the additional sales contracts for the next five years. By meeting with the client biweekly, I was able to steer the project back into the green, reduce concession, and increase the client engagement satisfaction score. The direct feedback I received from the stakeholder is below. And then you could copy and paste some kudos that maybe you received from the client directly into your review. When you tie those accomplishments together with direct impact to the company and you go that extra mile, you take the extra time to detail it out, you make it easier for your leader to see how awesome you are. The second thing that I would do once you map out all the big wins, just how I showed you, is I would detail out your leadership skills. Now if you lead a team, this may be easy. If you're individual contributor, you'll want to talk about how you mentored, trained, or advised somebody. Leaders wanna see that you were involved outside of the bubble of you. How are you contributing to the betterment of the team? What did you do to set your team up for success? Were there additional trainings, skill expansion, team planning sessions to brainstorm creative budget saving ideas? Whatever it is, tell them. You'll also wanna list out an opportunity where you're growing. So perhaps you're missing the mark or you're falling short somewhere just a little bit as it relates to a stretch goal or the next level position in a company. You could just list out what you're working on and how it relates to the next role you want. You know? And if you're having a hard time thinking this one through, hear me out on the next example. Say you are a VP of marketing, and, eventually, you want to move up to a c suite role, chief marketing officer. You have different expectations when you're moving from a VP to a c suite. Right? What are those expectations? What are you doing to work towards them? You could say, looking ahead, I'm focused on driving results and streamlining the efforts of the entire marketing team. As I work to increase my expertise and strengthen my thought leadership in this area, I want to continue to educate myself and work with the c level leaders to gain exposure, support, and their buy in. The trick here is to share the idea that you are capable of moving into the next level role and to get others to buy into that as well. This is a perfect example of sharing positive feedback with developmental suggestions that puts you in a positive light. Now a bonus that would make you look really good with your company will be typing out your actions and tying them to the core values, mission, and vision. When you're able to tie those actions that you took throughout the year and how they sync up to the bigger picture shows that you are in lock step with the organization. You are one of the key players that understands and is driving the business forward. I once worked for an organization whose mission was to save lives. And in my review, I would tie back what I did or what I was doing directly to saving lives. Instead of saying I conducted an engagement survey with an 85% success rate, I would say I conducted an engagement survey with an 85% success rate gathering feedback from employees across the region to enhance the employee experience and further the mission of saving lives. Is it extra? Absolutely. Does it show the commitment to the mission? Also, absolutely. I also want you to take a minute and note any shortcomings that you have. You know? Go ahead. Own up to the big ones, and note them as opportunities. How did you learn from these mistakes? What did you do differently throughout the year after you learned from that experience? How did you handle the setback of failure? Leaders know that success and perfection is not a guarantee, and it's not going to happen a 100% of the time. They do expect some sort of failure. The important piece is framing it in the right light, the light of learning, looking at it from a growth mindset perspective, how you will take that failure and turn it around. Now sometimes that does mean eating a big old piece of humble pie. If you really messed up taking ownership, understanding the misstep of failure, it does show growth. It shows accountability. It shows respect for your leaders and the organization. When you take ownership, Do not underestimate the power of admitting you were wrong. The key is to still show up with what you have learned and what you would do differently next time. Now depending on how your review is structured, if there's a place for other or additional feedback you use, this is an area to highlight where you wanna go next and how you wanna make that happen in the next few years. What projects do you wanna be a part of? How do you want your role to evolve? What do you not have experience with that you want to get exposure to in the coming year? Now don't be embarrassed or afraid to say, you know, I've never been responsible for a p and l before. I'd love to have exposure this year. I often see women who are afraid to state that they don't have experience in a certain area as if admitting it might taint them in some way, but girl, own it. When you lay it out there, your leader can find the ways to add you to the right conversations, add you to the meetings that you may not have been invited to before. Not because you're being excluded, but maybe because they just didn't know that she wanted to experience. So in short, when you are writing up your annual review, make sure that you, one, list out those big wins and successes. Two, tie those big wins into the overall mission, vision, and core values of the company whenever it makes sense. Three, list out your leadership skills, what you did for the team, for a group, for your colleagues. Four, frame your failures as opportunities. And last, detail where you want to go next. The easier that you make it for your leader interview time, the better they understand your contributions and how you help drive the organization organization forward, the better this is gonna go. If you leave it just to them to recognize all that you did, you are going to cut yourself short. If you enjoyed this stepping stone episode, you will love my level up your LinkedIn content kit. If you struggle with how to best utilize your LinkedIn for success, this content kit has all the answers. What to post, when to post, and how to maximize my secret posting strategy. This kit will guarantee 10 x your network. Give yourself the gift of easy growth by purchasing my ebook today. The link is in the show notes.

​RESOURCES MENTIONED IN THIS EPISODE:

- Ready to stop spinning and stop doing it alone? Join HER Collective, Erica’s community for ambitious women who are smart, capable and driven.

- Never miss an episode of Glass Ceilings & Sticky Floors.

- Get Erica’s book Glass Ceilings and Sticky Floors and start shattering the beliefs that keep you stuck.

- The Women in the Workplace 2025 report from LeanIn.Org and McKinsey & Company.

- Amplifying your expertise.

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FREQUENTLY ASKED QUESTIONS:

What should you include in a self-review to get promoted?

List your big wins, then for each one write the challenge you solved and, most importantly, how it impacted the company. Add your leadership contributions, an honest growth area tied to the role you want next, and any place your work connects to the company mission and values. Close by naming where you want to go and what exposure you still need.


How do you write about failure in a performance review?

Own the big ones directly and frame them as opportunities, because leaders already know perfection is not on the table. What they are reading for is what you learned and what you did differently afterward. Taking ownership reads as accountability and respect, and it costs you far less than trying to hide it.


How do you keep track of your wins for review season?

Keep a running review folder all year so you are not digging through your memory every December. Drop in projects, results, and any kudos you receive from clients or stakeholders as they happen. At review time you copy and paste instead of reconstructing twelve months from scratch.

MORE FROM ME

Follow me on Instagram @ericaandersonrooney and @joinhercollective

SUBSCRIBE & REVIEW

If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts. Your support helps us reach more women who need these insights. Thank you for tuning in to the Glass Ceilings and Sticky Floor podcast. See you next week!

Hi, I'm Erica!

In the last 15 years, I climbed to Chief People Officer, 6x'd my income, walked away from a culture that stopped matching my values, wrote two books, and built HER Collective to help thousands of women rise to power and lead in the age of AI. I've learned a thing or two about smashing ceilings and closing gaps, and Glass Ceilings & Sticky Floors is where I open the playbook, the receipts, and the real stories to share it all with you.

Erica Rooney in a pink vest, holding a microphone in front of a director's chair with a podcast mic and her two books, The AI Gap and Glass Ceilings & Sticky Floors, smiling
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